Industry News

Pilot Salmon Project covered in our newest Podcast

Pilot Salmon Project covered in our newest Podcast

Our latest episode of Ingrained, the California Rice Podcast, covers an important and exciting new endeavor spearheaded by the Rice Commission- our Pilot Salmon Project.

Here’s a link to the episode, which includes interviews with UC Davis, California Trout and River Garden Farms.

We plan a follow up on the podcast when the final steps of the project are taken, including microchipping the salmon and releasing them for their final journey to the Pacific Ocean. 

Hopefully this research will provide important insight that may pave the way for raising salmon in many rice fields in the Sacramento Valley, to bolster the dwindling salmon runs.

This is the sixth full episode of our podcast, which provides an expanded look at the interesting stories and vital role rice plays in California. Ingrained is found on all major platforms, including iHeart, Spotify and Google Play. 

Podcasts are fast-growing and provide a chance to go more in-depth than many other forms of social media. As an example, Twitter allows a maximum of 45 seconds per video. Podcasts can be any length, and a 2019 national study indicated 80 percent of podcast consumers listen to most or all of each podcast episode.

For more information on our Pilot Salmon Project, contact Environmental Affairs Manager Paul Buttner at pbuttner@calrice.org or (916) 206-5340.

For additional information on our Ingrained podcast, contact Communications Manager Jim Morris at jim.morris@calrice.org or (916) 205-5395.

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